DIGITAL AND STRATEGIC MARKETING - - PowerPoint PPT Presentation

DIGITAL AND STRATEGIC MARKETING

https://digitalmarketinglanzarote.com/

PROFILE & SERVICES

STRATEGIC MARKETING

What do you do better than others? What should you improve? Which opportunities and threats will you find on the market?

SOCIAL MEDIA MANAGEMENT

Communication is the key to be one step ahead of your competitors.

SEO/SEM

Being good is not enough: be visible.

11 YEARS TURNING YOUR IDEAS INTO SALES

Throughout my career, I have been able to develop my professional experience as much in international business as in marketing, and more particularly digital marketing. By working in different companies in the automotive and tourism sectors, I have gotten a multi- functional profile that will enable me to get adapted to your project, and to your company's needs.

https://digitalmarketinglanzarote.com/

Which strengths and weaknesses has your company?

INTERNAL ANALYSIS OF YOUR COMPANY

Who are your direct and indirect competitors? What do they do better than you? What are your market trends? Which of them are opportunities and which ones are threats?

EXTERNAL ANALYSIS OF YOUR COMPANY

Considering your company's strengths and weaknesses, and the opportunities and threats on the market, what can your business do to be more visible, and thus get more customers?

DIAGNOSIS AND ACTION PLAN

STRATEGIC MARKETING

https://digitalmarketinglanzarote.com/

REMEMBER

TO STAND OUT ON THE MARKET, BEING GOOD IS NOT ENOUGH: YOU HAVE TO BE BETTER THAN YOUR COMPETITORS

https://digitalmarketinglanzarote.com/

SOCIAL MEDIA MANAGEMENT

Each public reacts, shares and interacts more with the contents most adapted to its tastes and needs. For this reason, we must find out what your company's followers are interested in.

ANALYSIS

Creation of accounts on the social media platforms most suitable for your company advertising, and publication of content to keep them dynamic and attractive.

CONTENT PUBLICATION

Your social media followers must know, and see, that there is a human team behind the content they read. To do so, we must answer all their messages and comments.

COMMUNITY MANAGEMENT

https://digitalmarketinglanzarote.com/

SEO: SEARCH ENGINE OPTIMIZATION

When you search something on Google, you usually pay attention to the first results displayed on the results page, right? That is why your business must be there. And to get it there, your website has to be optimised to improve its positioning on Google.

SEM: SEARCH ENGINE MARKETING

Have you noticed that once you have searched for an item on a website, you usually see ads displaying it on other websites? That is SEM. You can get this visibility thanks to Google Ads. With a good configuration and optimization, you will be more visible, and make sure that your website visitors become customers.

https://digitalmarketinglanzarote.com/ https://digitalmarketinglanzarote.com/

CONTACT

GLADYS BECERRA

+34 619 42 51 10 gb@digitalmarketinglanzarote.com

LINKEDIN

https://www.linkedin.com/in/gladysbecerra/

WEBSITE

https://digitalmarketinglanzarote.com/