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Day to Day Registry Operations and Management Best Practices for New TLD Applicants CentralRegistrySolutions.com REGISTRY MANAGEMENT- WHAT COULD HAPPEN? Whether you are considering a new Tld for your own brand or for marketing to the


  1. Day to Day Registry Operations and Management Best Practices for New TLD Applicants CentralRegistrySolutions.com

  2. REGISTRY MANAGEMENT- WHAT COULD HAPPEN? � Whether you are considering a new Tld for your own brand or for marketing to the public, you need to be prepared for the probability that you will be issuing second level domains & running a business. � It is likely that innovation will occur and that you will find yourself managing several layers of zone files, sub-domains, systems, processes, employees, and relationships. � When the domain name system was created, no one imagined how big and unwieldy it would get. So with that in mind, we'd like to discuss the day to day operational aspects of running a registry. CentralRegistrySolutions.com Page � 2

  3. DAY TO DAY REGISTRY MANAGEMENT SUMMARY 1. Transactional Management 2. Strategy & Marketing Management 3. Technical Issues / Management 4. Staffing 5. Legal Issues CentralRegistrySolutions.com Page � 3

  4. REGISTRY MANAGEMENT- TRANSACTIONAL � New Registrations � Domain Management / Modifications � Renewals � Domain Transfers � Billing/Payment Systems � Outsourcing CentralRegistrySolutions.com Page � 4

  5. REGISTRY MANAGEMENT- STRATEGY / MARKETING � Site Development and Upkeep � Pricing � Reputation Management � Marketing & PR � Competitive Analysis CentralRegistrySolutions.com Page � 5

  6. REGISTRY MANAGEMENT- TECHNICAL ISSUES � APIs and Channel Interfaces � DNS Management � Automation � Server Provisioning � Redundancy � Scale CentralRegistrySolutions.com Page � 6

  7. REGISTRY MANAGEMENT- STAFFING � Customer Service � Staff Management � Distribution/Management CentralRegistrySolutions.com Page � 7

  8. REGISTRY MANAGEMENT- LEGAL ISSUES � End User Terms & Conditions � Privacy Policy � Acceptable Use Policy � Reseller Terms � Dispute Resolution � Global Compliance CentralRegistrySolutions.com Page � 8

  9. THANKS FOR LISTENING - CONTACT INFORMATION Central Registry Solutions � Toll Free: 1 (877) 222 3144 � Direct: 1 (703) 668 5277 � Email: CRS@US.COM Central Registry Solutions – London Office � 35-39 Moorgate, London, EC2R 6AR United Kingdom Central Registry Solutions – Northern Virginia Office � 13861 Sunrise Valley Drive, Suite 300, Herndon, Virginia 20717 USA Questions? - Joe Alagna – joe@us.com CentralRegistrySolutions.com Page � 9

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