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University of Zagreb, Faculty of Electrical Engineering and Computing Ru der Bokovi c Institute Text Analysis and Knowledge Engineering Lab Aspect-Oriented Opinion Mining from User Reviews in Croatian Goran Glava, Damir Koren ci


  1. University of Zagreb, Faculty of Electrical Engineering and Computing Ru ¯ der Boškovi´ c Institute Text Analysis and Knowledge Engineering Lab Aspect-Oriented Opinion Mining from User Reviews in Croatian Goran Glavaš, Damir Korenˇ ci´ c, Jan Šnajder August 8th, 2013 Balto-Slavic Natural Language Processing 2013

  2. Introduction User review Really laudable ! Food was delivered 15 minutes early . We ordered pizza which was filled with extras, well-baked , and very tasteful . Rating: 6/6 Aspect-oriented opinion mining Construction of opinion lexicon product aspects opinion clues Extraction of opinionated aspects Prediction of overall review opinion UNIZG, FER, TakeLab | BSNLP ACL 2013 | August 8th, 2013 2/15

  3. Introduction User review Really laudable ! Food was delivered 15 minutes early . We ordered pizza which was filled with extras, well-baked , and very tasteful . Lexicon aspects: food, deliver, pizza clues: laudable, early, filled, well-baked, tasteful Opinionated aspects (deliver, early) (pizza, filled), (pizza, well-baked), (pizza, tasteful) Review opinion positive 6/6 UNIZG, FER, TakeLab | BSNLP ACL 2013 | August 8th, 2013 3/15

  4. Preprocessing Spell checking with GNU Aspell Lemmatization [Šnajder et al., 2008] POS tagging [Agi´ c et al., 2008] Dependancy parsing [Agi´ c, 2012] UNIZG, FER, TakeLab | BSNLP ACL 2013 | August 8th, 2013 4/15

  5. Opinion lexicon Candidates for positive/negative clues are lemmas that appear much more frequently in positive/negative reviews Aspect candidates are lemmas that frequently co-occur with opinion clues Manual filtering of the initial lists of candidates UNIZG, FER, TakeLab | BSNLP ACL 2013 | August 8th, 2013 5/15

  6. Opinionated aspects Pairing of aspects with the opinion clues that target them Polarity of the (aspect, clue) pair can be inverted the pizza is never cold cold pizza vs. cold ice-cream Generate all the (aspect, clue) candidate pairs within a sentence Supervised classification of candidates into paired or not paired classes UNIZG, FER, TakeLab | BSNLP ACL 2013 | August 8th, 2013 6/15

  7. Opinionated aspects Basic features distance, sentence length, number of aspects and clues punctuation, other aspects and clues in between, order Lexical features lemmas of aspect and clue, bag of lemmas in between conjunction of aspect or clue with another aspect or clue Part-of-speech features POS tags, tags in between, before and after the pair agreement of gender and number Syntactic dependency features relation labels along the path from the aspect to the clue is the aspect syntactically the closest to the clue ? is the clue syntactically the closest to the aspect ? UNIZG, FER, TakeLab | BSNLP ACL 2013 | August 8th, 2013 7/15

  8. Opinionated aspects Reviews crawled from pauza.hr Trained on 200 sentences, 1406 aspect-clue pairs Tested on 70 sentences, 308 aspect-clue pairs libSVM [Chang & Lin, 2011] for classification Baseline assigns to each aspect the closest opinion clue within the sentence UNIZG, FER, TakeLab | BSNLP ACL 2013 | August 8th, 2013 8/15

  9. Opinionated aspects Results Model Precision Recall F1 Baseline 31.8 71.0 43.9 Basic 77.2 76.1 76.6 Basic+Lex 78.1 80.3 82.6 Basic+Lex+POS 80.9 79.7 80.3 Basic+Lex+POS+Syntax 80.4 84.1 82.2 models with linguistic features outperform Basic model no significant difference between linguistic feature sets UNIZG, FER, TakeLab | BSNLP ACL 2013 | August 8th, 2013 9/15

  10. Overall opinion prediction Review polarity prediction – binary classification Review rating prediction – regression Features tf-idf weighted bag-of-word representation of the review number of tokens in the review number of positive and negative emoticons number and the lemmas of positive and negative clues number and lemmas of positively and negatively opinionated aspects UNIZG, FER, TakeLab | BSNLP ACL 2013 | August 8th, 2013 10/15

  11. Overall opinion prediction 3310 reviews, 100K tokens For polarity prediction we consider ratings ≤ 2.5 as negative and ≥ 4 as positive libSVM [Chang & Lin, 2011] for classification and regression Baseline – bag-of-words model UNIZG, FER, TakeLab | BSNLP ACL 2013 | August 8th, 2013 11/15

  12. Opinionated aspects Results Review polarity Review rating Model Pos F1 Neg F1 Avg F1 MAE r BoW 94.1 79.1 86.6 0.74 0.94 BoW+E 94.4 80.3 87.4 0.75 0.91 BoW+E+A 95.7 85.2 90.5 0.80 0.82 BoW+E+C 95.7 85.6 90.7 0.81 0.79 BoW+E+A+C 96.0 86.2 91.1 0.83 0.76 E – emoticons; A – opinionated aspects; C – opinion clues aspect and clue features outperform the BoW baseline no significant difference between aspect and clue features UNIZG, FER, TakeLab | BSNLP ACL 2013 | August 8th, 2013 12/15

  13. Conclusion We presented a method for aspect-oriented opinion mining from domain-specific user reviews in Croatian Supervised model with linguistic features is effective for assigning opinions to the product aspects Opinion clues and opinionated aspects improve prediction of overall review polarity and rating Future work: Evaluation of the method on other domains Aspect-based opinion summarization UNIZG, FER, TakeLab | BSNLP ACL 2013 | August 8th, 2013 13/15

  14. Thanks for your attention! Text Analysis and Knowledge Engineering Lab www.takelab.hr UNIZG, FER, TakeLab | BSNLP ACL 2013 | August 8th, 2013 14/15

  15. References Agi´ c, Ž. (2012). K-best spanning tree dependency parsing with verb valency lexicon reranking. In Proceedings of 24th international Conference on Computational Linguistics (COLING 2012): Posters (pp. 1–12). Agi´ c, Ž., Tadi´ c, M., & Dovedan, Z. (2008). Improving part-of-speech tagging accuracy for Croatian by morphological analysis. Informatica , 32(4), 445–451. Chang, C.-C. & Lin, C.-J. (2011). Libsvm: a library for support vector machines. ACM Transactions on Intelligent Systems and Technology (TIST) , 2(3), 27. Šnajder, J., Baši´ c, B., & Tadi´ c, M. (2008). Automatic acquisition of inflectional lexica for morphological normalisation. Information Processing & Management , 44(5), 1720–1731. UNIZG, FER, TakeLab | BSNLP ACL 2013 | August 8th, 2013 15/15

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