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A n i n t e r n a t i o n a l f i l m f e s t i v a l a t t h e U n i v e r s i t y o f B u c h a r e s t M a r c h 2 7 2 9 , 2 0 18 V e n u e : F a c u l t y o f L a w B u l e v a r d u l M i h a i l K o g l n i c e a n u 3 6 -

  1. A n i n t e r n a t i o n a l f i l m f e s t i v a l a t t h e U n i v e r s i t y o f B u c h a r e s t M a r c h 2 7 – 2 9 , 2 0 18 V e n u e : F a c u l t y o f L a w B u l e v a r d u l M i h a i l K o g ă l n i c e a n u 3 6 - 4 6 A m p h i t h e a t e r I I

  2. N e e d O n e o f t h e c o n s e q u e n c e s o f t h e e c o n o m i c c r i s i s o f 2 0 0 8 w a s t h e l o s s o f c o n f i d e n c e i n t o s o c a l l e d “ m a i n s t r e a m e c o n o m i c s ” . A c a d e m i c e c o n o m i c s , a s t a u g h t a t u n i v e r s i t i e s a r o u n d t h e g l o b e , w a s n e i t h e r a b l e t o f o r e s e e t h e c r i s i s , n o r t o p r o p o s e e f f i c i e n t a n d u n c o n t r o v e r s i a l c o u n t e r m e a s u r e s . T h e o v e r l y a b s t r a c t a n d m a t h e m a t i z e d l a n g u a g e o f c o n t e m p o r a r y e c o n o m i c s i s t o d a y b e i n g c r i t i c i z e d f o r b e i n g t o o r e m o t e a n d c r y p t i c .

  3. A p p r o a c h T h e r e i s a g r o w i n g p u b l i c d e m a n d f o r a n e c o n o m i c s s t r i v i n g f o r c l a r i t y , m e t h o d o l o g i c a l p l u r a l i s m , s o c i a l r e s p o n s i b i l i t y a n d e t h i c a l s e n s i t i v i t y . A n e w p u b l i c p e r c e p t i o n o f e c o n o m i c s h a s t o b e c r e a t e d – a s a s o c i a l s c i e n c e w i l l i n g t o i n c o r p o r a t e t h e b r o a d e r c o n c e r n f o r t h e c o m m o n g o o d i n t o i t s t h e o r e t i c a l e d i f i c e a n d a b l e t o e x p l a i n t h e c o n s e q u e n c e s o f e c o n o m i c d e c i s i o n s t o a w i d e r a u d i e n c e .

  4. I n i t i a t o r P r o f . D r . P a u l H . D e m b i n s k i P a u l D e m b i n s k i i s a p r o f e s s o r a t F r i b o u r g U n i v e r s i t y , S w i t z e r l a n d , a n d D i r e c t o r o f t h e O b s e r v a t o i r e d e l a f i n a n c e i n G e n e v a . I n 2 0 1 7 , h e l a u n c h e d A R E F , t h e A s s o c i a t i o n f o r t h e R e n e w a l o f R e s e a r c h a n d T e a c h i n g i n E c o n o m i c s a n d F i n a n c e , w h i c h g a t h e r s l e a d i n g S w i s s s p e c i a l i s t s i n e c o n o m i c s a n d f i n a n c e w i t h t h e a i m t o r e f o r m t h e w a y e c o n o m i c s i s u n d e r s t o o d . T h e I n t e r n a t i o n a l F i l m F e s t i v a l i s o n e w a y t o r e a c h a w i d e r a u d i e n c e w i t h e c o n o m i c s u b j e c t s .

  5. C o - i n i t i a t o r a n d F e s t i v a l D i r e c t o r M a g . M i c h a e l D e r r e r , H o c h s c h u l e L u z e r n a n d A S C E N T A G A s a s p e c i a l i s t f o r t h e r e n e w a l o f d i d a c t i c s i n e c o n o m i c s , h e r e c o g n i z e s t h e v a l u e o f f i l m s t o a f f e c t t h e v i e w e r s , p r o v o k e d i s c u s s i o n a n d s e n s i t i z e t o t h e i m p o r t a n c e o f e c o n o m i c i s s u e s . A s a b u s i n e s s c o n s u l t a n t , h e h a s t h e r o l e o f a n i n t e r f a c e b e t w e e n i n t e r n a t i o n a l i z i n g S w i s s c o m p a n i e s a n d t h e e c o n o m i c e n v i r o n m e n t o f E a s t a n d C e n t r a l E u r o p e a n c o u n t r i e s . w w w . m i c h a e l d e r r e r . i n f o

  6. A i m s a n d P r i n c i p l e s H u m a n i s m D i a l o g u e I n t e l l e c t u a l e x c h a n g e T h e e c o n o m y i s n o t a B u s i n e s s d o e s n o t h a v e t o m a c h i n e , b u t a r e s u l t o f b e a f r a i d o f c r i t i q u e - i t i s D i s c u s s i o n s b e t w e e n c h o i c e s . a c o n d i t i o n f o r a d a p t i v e c r i t i c a l f i l m m a k e r s , c h a n g e . B y e l u c i d a t i n g e t h i c a l a c a d e m i a , b u s i n e s s a s w e l l d i l e m m a s , f i l m s e n a b l e T h e f e s t i v a l i s a n o c c a s i o n a s S w i s s a n d l o c a l s t u d e n t s i n d i v i d u a l s t o m a k e f o r c o m p a n i e s t o p r e s e n t l e a d t o n e w i n s i g h t s . r e s p o n s i b l e d e c i s i o n s . p r o j e c t s o f c o r p o r a t e s o c i a l r e s p o n s i b i l i t y . V a l u e s D e m o c r a c y W e p r o m o t e t r a n s p a r e n c y , O p t i m i s m T h e e c o n o m y c o n c e r n s u s d e m o c r a t i c d i s c u s s i o n o f a l l - i t s d i s c u s s i o n m u s t I t i s p o s s i b l e t o i m p r o v e p r o p o s a l s f r o m a c r o s s t h e n o t b e r e s t r i c t e d t o t h e e c o n o m i c e n v i r o n m e n t , p o l i t i c a l s p e c t r u m , a n d s p e c i a l i s t s . i n w h i c h w e l i v e a n d w o r k . c o n s t r u c t i v e c r i t i q u e l e a d i n g t o c o n s e n s u s a n d B e t t e r - i n f o r m e d c i t i z e n s T h e f e s t i v a l i l l u s t r a t e s m u t u a l u n d e r s t a n d i n g . a r e a p r e r e q u i s i t e f o r a t t e m p t s t o b r i n g a b o u t s u s t a i n a b l e d e v e l o p m e n t . c h a n g e .

  7. F o r m u l a D o c u m e n t a r y f i l m s S c r e e n i n g s o f t h e m o s t i n s i g h t f u l r e c e n t d o c u m e n t a r i e s a b o u t e c o n o m y - r e l a t e d t o p i c s , f o l l o w e d b y a d i s c u s s i o n . F i c t i o n a l f i l m s A f i c t i o n a l m o v i e i s p r e c e d e d b y t h e l e c t u r e o f a k e y n o t e s p e a k e r , w i t h t h e a i m t o s h a r p e n t h e v i e w e r s ’ p e r c e p t i o n .

  8. T h e F e s t i v a l ’s f i r s t e d i t i o n t o o k p l a c e i n G d a ń s k , P o l a n d i n 2 0 17 V i s u a l i m p r e s s i o n s : h t t p s : / / y o u t u . b e / M w w e g O k G n x A

  9. O r g a n i z e r s T h e U n i v e r s i t y o f B u c h a r e s t i s a l e a d i n g a c a d e m i c c e n t r e a d h e r i n g t o t h e p r i n c i p l e s o f a c a d e m i c i n t e g r i t y a n d c r i t i c a l t h i n k i n g . A s o n e o f t h e l e a d i n g h i g h e r e d u c a t i o n w w w . u n i b u c . r o i n s t i t u t i o n i n S o u t h - E a s t e r n E u r o p e , i t a c t i v e l y c o n t r i b u t e s t h r o u g h r e s e a r c h a n d t e a c h i n g t o t h e d e v e l o p m e n t a n d u s e o f k n o w l e d g e .

  10. O r g a n i z e r s A S C E N T S w i s s B u s i n e s s M a n a g e m e n t A G i s a c o n s u l t i n g c o m p a n y s p e c i a l i z e d o n t h e w w w . a s c e n t - a g . c h s u p p o r t o f S w i s s c o m p a n i e s i n E a s t a n d C e n t r a l E u r o p e . S i n c e i t s c r e a t i o n i n 2 0 0 5 , m o r e t h a n 1 0 0 c o m p a n i e s a n d o r g a n i z a t i o n s r e l i e d o n i t s g u i d a n c e , i n o r d e r t o a c h i e v e s e c u r i t y , f a s t e r r e s u l t s a n d r e d u c e d c o s t s i n t h e i r a c t i v i t i e s a b r o a d .

  11. O r g a n i z e r s S i n c e 2 0 0 8 , W E B C O N N E C T i s k n o w n a s a h o l i s t i c c o m m u n i c a t i o n s a g e n c y o f f e r i n g t h e f u l l s u i t e o f s o l u t i o n s f o r c o m m u n i c a t i o n s w w w . w e b - c o n n e c t . r o a n d p u b l i c r e l a t i o n s , w h i c h r e a c h t a r g e t g r o u p s a t t h e r i g h t t i m e a n d i n t h e r i g h t s e t t i n g .

  12. C o o r g a n i z e r s w w w . h s l u . c h w w w . u n i f r . c h

  13. T a r g e t A u d i e n c e - L e a d i n g R o m a n i a n t e a c h e r s o f e c o n o m i c s , b u s i n e s s a n d s o c i a l s c i e n c e s - F u t u r e b u s i n e s s e x e c u t i v e s a n d s p e c i a l i z e d s t a f f - B u c h a r e s t b u s i n e s s c o m m u n i t y

  14. T h e e v e n t i s s u p p o r t e d b y E m b a s s y o f S w i t z e r l a n d i n R o m a n i a www.eda.admin.ch/ romania

  15. J o i n u s . F r e e e n t r a n c e . w w w . e c o n o m y - f i l m d a y s . i n f o

  16. C o n t a c t U s M i c h a e l D e r r e r A l i n a S a v u D i r e c t o r o f t h e F e s t i v a l D i r e c t o r o f t h e B u c h a r e s t E d i t i o n H o c h s c h u l e L u z e r n – B u s i n e s s S c h o o l S . C . W e b C o n n e c t S . R . L . m i c h a e l . d e r r e r @ h s l u . c h a l i n a . s a v u @ w e b - c o n n e c t . r o A s c e n t S w i s s B u s i n e s s M a n a g e m e n t A G A s c e n t S w i s s B u s i n e s s M a n a g e m e n t A G m . d e r r e r @ a s c e n t - a g . c h a . s a v u @ a s c e n t - a g . c h +41 79 320 21 52 +40 72 362 32 19

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